Jul 27th - Aug 1st @ Global Harbor, Shanghai
The biggest fast fashion retail H&M set up a big picture in Shanghai for the second half year. H&M held a launch party on the night of Jul 31st before opening its first men''s wear store on August 1st at Global Harbor. Fashion media and followers attend the event. Senior men''s fashion editor from GQ gave a speech on 2013 Autumn men''s wear.
Read in Chinese: http://fashiontrenddigest.com/d/13681.shtml
Aug 1st @ Global Harbor, Shanghai
Another Monki store opened recently by H&M group, the eighth store in China, first in Shanghai, at the same department store where H&M opened its first men''s wear store.
Read in Chinese: http://fashiontrenddigest.com/d/13642.shtml
Jul 27 - 28th @ Shanghai Exhibition Center
Gathering up 50 trendy street brands, Chinese street fashion media YOHO!, partnered with Tudou.com, threw a thousand people fashion party in Shanghai. Celebs including Edison Chen, Zhou Bi Chang etc were invited bringing on the extreme heat. Yohobuy.com is also sssisting in buying product during exhibition.
Read in Chinese: http://fashiontrenddigest.com/d/13647.shtml
Jul 31st @ Water House, Shanghai
Japanese fashion brand snidel, Lily Brown and Fray I.D showcased their 2013 AW collections in catwalks. Hundreds of mainstream media, fashion bloggers and lisencees attended the event.
Read in Chinese: http://fashiontrenddigest.com/d/13656.shtml
Aug 5th @ Shanghai
Fast Retailing Company, the owner of Uniqlo, is going to introduce more brands along with its star brand to China. GU, Comptoir des Cotonniers, Princesse Tam Tam and PLST etc were considered to sell in the same store which stands for Uniqlo''s flagship store opening this autumn.
Read in Chinese: http://fashiontrenddigest.com/d/13670.shtml
Aug 1st @ East Nanjing Road, Shanghai
The 55th store of Bershka, the sister brand of ZARA, was opened in Shanghai.
Read in Chinese: http://fashiontrenddigest.com/d/13668.shtml
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UNIQLO[優衣庫]與迪士尼前所未有的跨界合作，為LifeWear[服適人生]日常時尚增添迪士尼的夢幻魅力、漫威的英雄氣概、星球大戰的冒險色彩與皮克斯的新奇創意，讓產品與購物體驗耳目一新。
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從紐約、倫敦時裝周一下子跳轉到米蘭，2016春夏系列在這里好像忽然調轉了風頭，Normcore、都市運動這樣的主基調在第一天的米蘭秀場上幾乎是不存在的，以Gucci為首，品牌都將斑斕的色彩、精致的細節作為藝術表現的手法，呈現出一場場如同享受移動藝術盛宴般的大秀。
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近日，擁有國內最大型潮流電商YOHO!BUY有貨及領先潮流媒體的YOHO!集團，正式宣布將迎來NIGO®先生成為集團首位綜合創意總監。
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